Coaching Tools · the practice, not the pitch

World-class coaching, for everyone.

Great coaching development has always been scarce and expensive — locked behind the time of a few senior mentors. Our AI tools change the maths: the same rigour, the same standards, in minutes instead of hours, private by design. This is how we make coaching affordable for all.

Available now · in private preview

ICF session marking, in minutes — at every level.

Upload a coaching session transcript, say which speaker is the coach, and get back a fully-referenced evaluation against the ICF standards — with timestamped evidence, marker-by-marker assessment, and a clear result. What used to take a mentor-coach hours now takes minutes, and stays private.

ACCLive

Marked against the ICF ACC Behaviourally Anchored Rating Scales (BARS) and the official scoring algorithm — competency scores and a clear pass mark.

PCCLive

Marked against the 2025 ICF Core Competencies and the PCC Marker Guide — every PCC marker assessed, with a PASS / DEVELOPING / FAIL verdict.

MCCAhead

The same rigorous evaluation extended to the master credential level, so a coach's development never outgrows the tool.

◆ The Marking Studio

One studio, the whole credential ladder

Built for coaches training toward credentials, mentor-coaches, and coaching schools — a tireless, consistent assessor that marks to the official ICF standard every single time, at ACC and PCC today.

  • Marks against the official ICF standards for each credential level
  • Every judgement cited to an exact timestamp and the coach's own words
  • A branded Word report with marker-by-marker detail and a clear result
  • Runs on a private model — transcripts never leave a machine you control
In private preview — the Marking Studio runs on a private model, and we're bringing it online for clients to sign in from anywhere. Request access and we'll bring you in.
1
Upload the transcript

A Word export of the session — coach and client together.

2
Point to the coach

Pick which speaker is the coach being assessed, and the level.

3
Download the evaluation

A branded ICF report, marked and scored, ready to share.

If quality coaching development costs less and takes minutes, far more people get to become great coaches — and far more people get coached.

That's the whole point. We're not replacing the human craft of coaching; we're removing the bottlenecks that keep it rare, so it can reach the many, not the few.

Why it matters

Removing the three things that keep coaching scarce.

Cost

Affordable

Expert-level marking without an expert's hourly rate — so schools and coaches can practise far more, for far less.

Time

Instant

Feedback in minutes, not the days of waiting for a mentor's diary to open up. Practise, learn, repeat — fast.

Consistency

Standard

The same rigorous ICF criteria applied identically every time, with the evidence to back every score.

Hours → Minutes
Turnaround for a full ICF ACC evaluation
Every score
Backed by a timestamp and the coach's exact words
Private
Runs on a model you control — no transcript sent to any third-party AI

Private by design

Coaching conversations are confidential. Our marking runs on a self-hosted, open model — the transcript is read, marked, and the report produced without ever being sent to OpenAI, Anthropic, or any third-party AI service. Your clients' words stay yours.

On the roadmap

The marking studio is just the first.

A growing toolkit that puts an intelligent layer around every coach and every learner.

In preview

AI Coach

An always-on coaching companion your people can talk to between sessions — question-led, private, and available now in preview.

Meet the AI Coach →
Coming soon

Progress Tracker

See how a coach develops across sessions — trends by competency, strengths to lean on, and the next thing to work on.

Coming soon

Cohort dashboards

For coaching schools — see every coach's progress across sessions and credential levels in one place, and spot who needs support.

Help us make coaching reachable for all.

We're opening the marking studio to a small group of coaches and schools in private preview. Tell us about you and we'll get you in.